New Markets being arranged for Kudumbashree BUDS Products Updated On 2025-06-19

As part of the efforts to make paper pens, bags, files and handicrafts prepared by trainees at Kudumbashree BUDS Institutions available across the country, Kudumbashree and Amigosia Private Limited have signed a Memorandum of Understanding. In the BUDS Institutions run by Kudumbashree in collaboration with local self-government institutions for those facing intellectual challenges, trainees prepare a number of products such as paper pens, bags, files and handicrafts.
Kudumbashree aims to find new markets for BUDS Products, ensure income for trainees and achieve financial self-reliance. Amigosia will carry out activities including branding and marketing to make BUDS Products available online and offline across the country. In the first phase, the products prepared by BUDS trainees will be made available on the Kudumbashree Pocket Mart Mobile Application. Currently, the products of BUDS Institutions are mainly sold through marketing fairs and training programmes.
As per the MoU, Amigosia Private Limited will purchase the products produced by BUDS Students in bulk and later make them available across the country through various marketing channels. H. Dineshan IAS, Executive Director, Kudumbashree and Arun N, Director, Amigosia Private Limited signed the MoU in the presence of M.B. Rajesh, Minister for Local Self-Government, Excise and Parliamentary Affairs Department, Government of Kerala on 17 June 2025. Dr. B. Sreejith, Programme Officer, Kudumbashree, Naveen C, Chief Operating Officer, Dr. Dineshan Cheruvath, Panchayat Director (Rural), Ranjini S, Assistant Manager, Amigosia Private Limited, Arun P. Rajan, State Programme Manager, Kudumbashree and Jishnu Gopan, State Assistant Programme Manager, Kudumbashree also attended the ceremony organized at the Minister's Chamber.